Middelfart Sparekasse

Middelfart Sparekasse is a Danish bank with a strong local focus, and it has been been in the Top 10 of best Danish workplaces for the last decade. The vision behind the bank is what they want to convey to their current, as well as potential, customers. Video is a key ingredient in this and they show off their work on the new headquarters as well as interview apprentices without losing the focus on the local aspect of the bank.