FDB TV

FDB is an abbreviation of "Fællesforeningen for Danmarks Brugsforeninger" which owns Denmark's largest retail company, Coop Denmark A/S. FDB itself is a consumer-owned organization, and as such there is strong interest in being transparent on how they work in their members' interest. Video is being used both as a supplementary asset of their monthly magazine, "Samvirke" as well as documenting the activities surrounding the company.